Start Rite is without doubt one of the oldest shoe brands in the world. The company was formed in 1792 near Norwich, England, where James Smith, a cobbler, created the most beautiful shoes possible with the most exquisite leathers. Buoyed by success, he decided to establish the first shoe factory. Although up until that point all shoes had been made to measure, James invented ready-to-wear. It was in 1921 that the company, managed by his heirs, took the name of Start Rite. The tradition has been continued since then, and the entire British royal family still buys Start Rite shoes for its children to this day. These timeless models are ideal attire for all angel-faced little devils...
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