Steve Madden launched his brand in 1990 from a factory in Queens, New York, with $ 1,100 in his pocket. 20 years later, he is leading a successful business and Sarenza is one of the first stores to offer the creations in the UK. Steve Madden prides himself in knowing exactly what his customers want by constantly listening to the street, "from New York to London and beyond". Today Steve Madden is a label that has a close relationship with fashion, definitely, but also a healthy dose of funky independence; the same potent combination that led him to create his brand and bring it to centre stage. The styling and glamorous rock'n'roll creations of Steve Madden are tinged with vintage inspirations, especially noticeable in the composition of the heel which is a definite throwback to the 70’s. Whether you’re a fashionista or have the soul of a rock star, if you’re living the hectic pace of the great city life then Steve Madden has the shoes for you!