New Balance

New Balance started out in 1906 in Cambridge, Massachusetts (USA), when William J. Riley began manufacturing insoles and orthopaedic shoes. 1961 saw the launch of the revolutionary Trackster, the first running shoe in the world to be available in different widths In 1972, Jim Davis, then director and sole owner, bought New Balance on the day of the Boston Marathon. He is committed to keeping the brand values of performance and quality alive. The brand's absolute priority is its product: the shoes are manufactured in England with an American quality guarantee, each range offers several widths per size and the company invests hugely in research and development. The brand's marketing policy reflects this commitment to the product by refusing to use celebrity athletes in its advertisements — after all, it's the products that make the brand, not the stars who represent it. This lucrative strategy has propelled the brand to fourth place within the global athletic footwear market today.

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    Women's shoes

    All styles (216)
    • £105.70 £74.00
      New Balance WRT580 WRT580
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      -30 %
    • £85.50
      New Balance WL410 WL410
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    • £76.50
      New Balance WL373 WL373
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    • £76.50
      New Balance WL373 WL373
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    • £108.00
      New Balance WRT96 WRT96
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    • £81.00
      New Balance WL420MBB-B WL420MBB-B
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    • £81.00
      New Balance WRT300 WRT300
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    • £80.90
      New Balance WL574 WL574
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    • £90.00
      New Balance WL574 WL574
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    • £90.00
      New Balance WR996 WR996
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    • £90.00
      New Balance WL574 WL574
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    • £90.00
      New Balance WL574 WL574
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    Men's shoes

    All styles (152)
    • £76.50
      New Balance ML373 ML373
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    • £76.50
      New Balance ML373 ML373
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    • £76.50 from £65.00
      New Balance ML373 ML373
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    • £108.00
      New Balance MRL996LO-D MRL996LO-D
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    • £108.00
      New Balance M530VCA-D M530VCA-D
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    • £108.00
      New Balance MRL996 MRL996
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    • £72.00
      New Balance U220 U220
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    • £108.00
      New Balance MS574 MS574
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    • £108.00
      New Balance MS574 MS574
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    • £71.90
      New Balance U410 U410
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    • £117.00
      New Balance MS574 MS574
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    • £116.90
      New Balance MRT580 MRT580
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    Kids' shoes

    All styles (88)
    • New!
      £48.50
      New Balance KV500 J KV500 J
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    • £43.00
      New Balance KV500 I KV500 I
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    • £74.90
      New Balance KL580 J KL580 J
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    • £49.50
      New Balance KD373 KD373
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    • £49.50
      New Balance KD373 KD373
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    • £49.50
      New Balance KD373 J KD373 J
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    • £49.50
      New Balance KG574 KG574
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    • £58.50
      New Balance KL574 J KL574 J
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    • £62.50
      New Balance KJ996 M KJ996 M
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    • £72.00
      New Balance KFL574 KFL574
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    • £44.50
      New Balance KV500 I KV500 I
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    • £44.50
      New Balance KV500 I KV500 I
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    New

    All the new products
    • New!
      £48.50
      New Balance KV500 J KV500 J
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    • New!
      £83.70
      New Balance WL574 WL574
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    • New!
      £83.70
      New Balance WL520 WL520
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    • New!
      £79.00
      New Balance WL420 WL420
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    • New!
      £96.90
      New Balance WS247 WS247
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    • New!
      £96.90
      New Balance WS247 WS247
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    • New!
      £96.90
      New Balance WS247 WS247
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    • New!
      £96.90
      New Balance WS574 WS574
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    • New!
      £96.90
      New Balance WS574 WS574
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    • New!
      £105.70
      New Balance WL840 WL840
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    • New!
      £105.70
      New Balance WL840 WL840
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    • New!
      £105.70
      New Balance WL840 WL840
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