Anatomic Gel

The brand of comfort Anatomic is already well known in Britain: it’s a must-have that we are happy to offer now at Sarenza. The Anatomic brand was founded by Jose Rosa Jacomete, a.k.a. Zuza, who spent twenty years away from his family studying how to make shoes at a shoe factory in Sao Paolo. Zuza hadn’t yet reached his 35th birthday when he launched the Anatomic brand! Impassioned by the idea of comfort, he developed shoes of a high quality. Today, Anatomic shoes are present in 60 countries, including a style office in England, and a fair-trade factory installed in Brazil. The leather on Anatomic shoes offers an unmatchable softness, developed by Anatomic Gel® technology. In its tanneries, the brand uses mature hides that absorb perspiration. The insole is made up from layers of sponge and latex that allow the shoe to ‘remember’ the shape of the foot without losing its resistance. A third layer of antibacterial tissue and soft sheepskin is used for the lining. The soles are treated to achieve robustness and suppleness, and do not deteriorate. Even the factory machines at Anatomic are original! It’s an exclusive technology that gives exclusive results: for men and women of all ages, to put on a pair of Anatomics is to experience unrivalled comfort.

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